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Tom

Consultant, Brussels

Details about Tom

  • Joined Bain as
  • Advanced degree

Bainies show a lot of passion and enthusiasm for the job.

  • My passion

    One of my passions is traveling. I love visiting new cities and countries, exploring new cultures and just having fun. I used to travel a lot even before I worked, but being a consultant at Bain has a bonus: you get to travel a lot if you want. As you do multiple cases per year and a lot of cased are staffed out of multiple offices, there's plenty of opportunity to work abroad for a couple of months. Next to that, there's also the possibility of doing a short-term or long-term transfer to another office. Finally, all major trainings are organized on a global level, so every two years you get to spend a couple of weeks in the US, Mexico, Thailand, and meet colleagues from around the world.

  • My favorite case

    My favorite case was a strategy project we did for German division of a global consumer goods company. Despite holding a leadership position for many years, they were faced with declining revenues and market share. Bain was asked to help identify the root causes of this performance decine and define a winning model for the market.

    During this short and intense case, I was exposed to many aspects of a business: first we looked at how the market performed and what the consumption patterns are like, then we defined some potential strategies to turn around the client's performance and finally we did a very detailed forecasting exercise to see what performance could be achieved by 2015. Nex to the many learnings, I also had the opportunity to coach a junior AC, as well as travel to Germany frequently and attend meetings with the client's management team. The broad business topics and dynamic environment made this a really great case!

  • My personal results story

    On one of my recent case, we were trying to determine consumer shopping patterns in pet food. We wanted to answer questions like "How often do people switch between brands?", "How long does it take for them to switch?", "Are there certain product types that faciliate the switch?", etc.

    Armed with a number of shopper panel databases and Excel, I was able to get a well-founded answer for all of these questions, often having to resort to complex and never-before used methodologies to perform the necessary analysis. In the end, we were able to provide the client with some very interesting facts that would help them determine important business aspects like promotion strategy, product range, etc.

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